HEALTHCARE
Greensleeves Care
Greensleeves Care is a leading not-for-profit care provider, delivering exceptional 24-hour residential, dementia, and nursing care to older people across its 27 care homes in England.They partnered with us to increase enquiries, reduce acquisition costs, and improve return on ad spend. Their Google Ads campaigns were disconnected, poorly targeted, and unoptimised, resulting in a fragmented and inconsistent user journey.
PPC – Google Ads
We rebuilt campaigns to attract relevant traffic and ensure clicks led to high-quality enquiries.
Monthly Average Results:
0
Click-Through-Rate
0
Conv. Rate
0
Cost-per-Acquisition
0
Lifetime Return on Ad Spend
We focused campaigns on specific treatments and care home locations, targeting the right audiences with highly relevant keywords and landing pages. Bids were optimised using keyword, time, and demographic data to prioritise booked patients over clicks, while A/B testing of ad copy and landing pages continuously refined performance and maximised conversions.
“Sara and 2C Digital Marketing provided an excellent Pay-Per-Click service to Greensleeves Care over a number of years. We found Sara (Director) to be highly diligent, personable, customer-focused with superb customer service skills, and ability to overcome any PPC challenges. We would gladly recommend 2C Digital Marketing to other companies.”
Anna Kleinman, Head of Marketing – Greensleeves Care
★★★★★
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